Design · 2024

Telnex

Honourable Mention, 2025 Scholastic Art and Writing Awards

Wall label

Lucy Liu

Telnex, 2024

Medium: Soap, Adobe Photoshop

Category: Design

AwardHonourable Mention, 2025 Scholastic Art and Writing Awards

Made in three steps

  1. Carved a bar of soap into a rotary telephone
  2. Photographed it
  3. Built the poster in Photoshop
Statement

I designed an advertisement for a fictional communication device inspired by Fight Club. I carved a bar of soap into a rotary telephone, photographed it, and built the poster in Photoshop.

I used a yellow-green palette drawn from the film’s industrial interiors. The slogan “Uncover You, Connect Two” refers to the protagonist’s split identity.

Looking closer

Telnex

Telnex: fictional Fight Club advertisement, soap carved as rotary telephone on yellow-green ground

Move the pointer over the work. Arrow keys move the loupe.
1:1

Telnex

1333 × 2000 px, the file at its own size. Drag to pan, or use the arrow keys.

Telnex: fictional Fight Club advertisement, soap carved as rotary telephone on yellow-green ground